Millimages sweeps Chinese market with multiple deals

Millimages’ best-selling animated series MOLANG (104×3’30) continues to extend its presence in China through new deals with China’s biggest platforms including TENCENT, ALIBABA SVOD (Youku, Tudou) and MANGO TV after premiering on IQIYI.

Millimages struck a deal with e-commerce giant ALIBABA last year for the licensing and merchandising of MOLANG. The first line of Molang products is due to come out shortly.

Beyond those new agreements, a package deal has been signed with Chinese media group WOW DADI which acquired PIRATA & CAPITANO (52×11’), the seasons 1 and 2 of PAPER PORT (52×11’) and the seasons 1 and 2 of CORNEIL & BERNIE (104×13’).

Millimages already exploits 10 series in mainland China.

Laurence CORRE